Home » CSR in India » Global Road Safety Education Via a New Generation

CSR in India

Global Road Safety Education Via a New Generation

Global Road Safety Education

Global Road Safety Education

Global Road Safety Education – India leads the world in the number of people killed in car accidents. Every day, 25 youngsters are killed on Indian highways. Despite the fact that children are a particularly vulnerable category as pedestrians, passengers, and road users, their safety is frequently disregarded in efforts to improve road safety. 
 
VIA: Road Safety Around the World Michelin and Total Energy’s Corporate Foundations collaborated to form Education for the Next Generation with the Global Road Safety Partnership (GRSP), a road safety organisation housed inside the International Federation of Red Cross and Red Crescent Societies. VIA is a modular, flexible, accessible, and easily repeatable kid road safety education programme that may be applied anywhere in the world. 
 
United Way Mumbai is spearheading the rollout of this well-researched plan across India’s seven cities. Mumbai, Pune, Nashik, Delhi, Chennai, Bengaluru, and Hyderabad are among them. United Way Mumbai partners with schools in these cities for long-term interactions with children, teachers, and parents to teach children how to be safe road users. 
 
Modules focusing on common modes of transportation used by children in certain locations have been developed utilising the GRSP’s road safety framework. Children are educated about unsafe driving behaviour, preventing crashes, and protecting themselves and others through these. They also take part in theory lessons, hands-on demonstrations, group projects, and discussions with road safety specialists. 
 
A post-training examination revealed a significant increase in children’s road safety understanding (about 60 per cent in girls and 53 per cent in boys). Education on road safety was also broadened as part of the programme to a vast pool of 15000+ kids across 190+ schools across India. A broad awareness campaign on road safety was also carried out through an interschool competition. This tournament drew 750+ students from 134 schools in Mumbai and Delhi. 
 
At the schools, a preliminary road safety audit was done to identify dangers and gaps in the children’s commute to school. The findings were communicated with the schools, and they were also included in the training plans for each school.

Global Road Safety Education

A virtual symposium was held to involve key stakeholders from public and private entities in order to scale up road safety education for youngsters in Mumbai. The symposium was attended by senior government officials from the Municipal Corporation of Greater Mumbai (MCGM), the Education Department, and the Road Transport Department, in addition to corporate and community partners. 
 
United Way Mumbai got state-level backing from the Motor Vehicle Department and the Education Department as a result of the symposium to expand the project to other parts of Maharashtra. United Way Mumbai was also invited to teach their subject matter specialists (800+ professionals from the Urban Resource Centre) to continue road safety education in government schools, according to the MCGM. 
 
United Way Mumbai is committed to educating more and more students across India as a result of the project’s success and the good response from the participating schools. We’ll keep leveraging the public-private relationship to make a bigger difference in ensuring children’s safety while commuting from ‘home to school’ and school to home.’

Read more CSR India News on India Frontline.