Generative AI-powered image editing – Meta is following through on its promise to incorporate generative AI into all of its products. During the company’s Connect event, it debuted new AI-powered image editing and sticker-creation features for Instagram.
One of these techniques, dubbed “restyle,” resembles a sophisticated generative AI filter. It enables users to change current photographs into a variety of visual styles. Users can, for example, use descriptors such as “watercolour” or provide explicit suggestions such as “collage from magazines and newspapers with torn edges” to specify the desired aesthetic of their image.
Meta also debuted a new tool dubbed “backdrop,” which uses generative AI to operate as a virtual green screen. Users can enter commands such as “place me in front of a breathtaking aurora borealis,” and the application will create an image with the appropriate background. Although Meta did not provide a release date for the restyle and backdrop capabilities on Instagram, it did tell users that they will be available “soon.”
To avoid misunderstanding, Meta indicated that posts created with backdrop and restyle would include labels revealing their usage of AI, preventing them from being misidentified as human-generated content. While the exact look of these labels has not been revealed, Instagram has previously presented data displays that stated “image generated by Meta AI.”
Generative AI-powered image editing
Meta also showed off new AI-generated stickers that will be available not only on Instagram but also on WhatsApp, Messenger, and Facebook Stories. Using text prompts, users may quickly create unique stickers for their discussions and Stories. Within the following month, these stickers will be gradually given out to “select English-language users” of Meta’s apps.
These updates are consistent with Mark Zuckerberg’s assurances that generative AI features will be included into all Meta-owned applications. Meta also showcased over 25 generative AI chatbots, some of which are modeled after real-life celebrities and inventors.