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Amazon India to lower the bar of entry points for sellers, says Amit Agarwal

Amazon India to lower the bar of entry points for

Amazon India will lower the bar of entry points for sellers

Amazon India – Amit Agarwal, Amazon India’s CEO, stated that the online marketplace is constantly working to lessen the entry barriers for new sellers and achieve a goal of $10 billion in cumulative exports by 2025. Agarwal was speaking at the inauguration of Amazon Global Selling Propel Season 2, an accelerator program in which 15 start-ups (D2C brands) would be selected to scale, seek mentorship, and access capital. In addition to existing investor partners Sequoia Capital and Fireside Ventures, Amazon India has onboarded VC firms such as Accel and DSG Consumer Partners. 
 
According to Agarwal, e-commerce exports from India are expected to reach $125 billion by 2025, citing a recent NASSCOM study, and the online marketplace is working on various measures, including preparing entrepreneurs, assisting them with tech adoption, and integrating their businesses with global e-marketplaces to gain access to global markets. 
 
He went on to say that in the previous six years, Amazon India has created $3 billion in export sales by collaborating with 70,000 Indian sellers/exporters and onboarding hundreds of brands. “We totally agree with Prime Minister Narendra Modi’s stance that start-ups and entrepreneurs are the backbones of the economy, and we are always seeking to scale D2C / family companies through our platform,” stated Amazon India’s CEO. According to him, 500 start-ups from 100 Indian cities have applied for the current campaign. 

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